Privacy Policy
Effective Date: January 13, 2026
Last Updated: January 13, 2026
This Privacy Policy describes how North Bay Produce, Inc. and its affiliates ("Company," "we," or "us") collect and process personal information in relation to your use of our products and services, including our website www.northbayproduce.com. If you do not agree to this Privacy Policy, your choice is to not utilize our services or website or provide personal information in connection with them. By utilizing our services and website, you agree to this Privacy Policy and expressly consent to the processing of personal information according to this Privacy Policy.
Depending on where you live, a supplemental privacy notice may also apply to you. Please follow the links and review the supplemental privacy notice describing how we process personal information for these regions. To exercise any applicable rights, please follow the instructions provided under the section "Exercising Your Rights" in the supplemental privacy notice.
View Privacy Policy
California Notice at Collection
We may collect your personal information for the purposes described below. Please note that we process certain personal information for targeted advertising purposes to generate messages that we believe may interest you. To opt out of this practice or to better understand how we process personal information, please review our full Privacy Policy.
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Category of Personal Information Collected |
Examples of Personal Information |
Purpose for Which Personal Information May Be Collected |
Shared for Targeted Advertising |
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Contact Information |
Name, address, city, state, zip code, email address, and telephone number. |
Communicate with you about our services and maintain commercial and employment engagements; provide customer support; provide and secure our services; send promotional and marketing messages to you; personalize and measure our advertising to you; assess your job candidacy; and facilitate your employment with us. |
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Online Service Information |
Information provided or accessed in connection with our online services, including online forms, account information, survey responses, communications with our online support team. |
Provide and secure our website and online services; provide customer support; send promotional and marketing messages to you; and personalize and measure our advertising to you. |
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Business Contact Information |
Information required to engage North Bay growers and other suppliers, including business contact information, location, licensing and certification details, financial information for payments, and communications related to grower relations and supply chain management. |
Communicate with you about our services and facilitate commercial engagements. |
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Internet and Network Activity Information |
IP address, device identifiers, browser type and version, operating system and platform, screen resolution, language settings, approximate location derived from your IP address, website usage information, and cookie and tracking technology information, including your cookie preferences, session identifiers, and information collected by analytics providers. |
Provide and secure our website and online services; measure the effectiveness of our online tools; send promotional and marketing messages to you; and personalize and measure our advertising to you |
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Job Application Information |
Current or past job history or performance evaluations, education records, and education transcripts. |
Evaluate your job candidacy and potential fit with our company. |
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Employee Information |
Government identifiers, payroll and benefits enrollment information, work eligibility and onboarding documentation, training and performance records, and workplace safety information. |
Facilitate your employment with our company. |
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Inferences Drawn from Other Personal Information |
Profile reflecting your preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. |
Send promotional and marketing messages to you; personalize and measure our advertising to you |
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Sensitive Personal Information |
Social Security number, financial account information, information revealing your racial/ethnic origin, and citizenship information. |
Facilitate your employment with our company; evaluate your job candidacy with our company; and complete financial transactions. |
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Retention Policy
We will retain your personal information for the period necessary to fulfill the purposes outlined in our Privacy Policy unless longer retention is required by law or for auditing purposes. To determine the appropriate retention period for personal information, we consider applicable laws, the volume and nature of the personal information, its purpose, and the potential risk of harm from its unauthorized use or disclosure.